So much hokum… so little time. We can barely keep up with it. The Americans with their preposterous War Against Terror… the Europeans with their Global Warming.
But rest assured, though we are skeptics as to both of these sordid obsessions, we will do our part. If we see a man with a suspicious-looking wooden leg, or a grandmother with a suspicious-looking bag of cookies…we will call the police. And if we see Paris Hilton, loose on the streets of Paris, France, after somehow escaping from the slammer in L.A., you can count on us; we will do our duty.
All over the world, companies are parading their ‘green credentials’ as if they were bringing in escaped prisoners. One switches to electric delivery vehicles (as if power from power plants were less bad than power from an internal combustion engine). Another celebrates its new billion-dollar office tower, with its fancy green-conscious systems (forgetting to mention that it actually consumes more energy…not less…than the old headquarters). Everybody is going green.
We are also going green here, too, at the worldwide headquarters of the Markets and Money – whether we want to or not. Your author takes public transport to the London office in. His assistants ride bicycles. Some walk to work.
In Paris, the city is putting 20,600 bicycles on the streets. You pay a fee of about $60 a year, we were told, and you have the right to pick up a bicycle at one of the many stands around the city and forget to leave it off at another.
We recycle paper, too – great piles of it. And we turn off the lights at night. And turn down the heat.
Proof of our Green Good Citizenship comes from our new South American headquarters-building out at the ranch. It is so green, we are practically the Jolly Green Giant of financial publishing. There, hard up against the Andes, we are 100% environmentally friendly (if you ignore the noxious gases used to fabricate and install our solar power system). Besides, we had no choice; there were no power lines to grab ahold of. We had to put in solar-heat…and solar electricity…and take our water directly from the stream running down the mountains. Which just goes to show what a fraud this stuff is. We can advertise our Green credentials…even though the real environmental impact – as measured by the cost of the system – may actually be greater than that of a typical house on the grid.
Markets and Money